1. Dynamic Categorization of Semantics of Fashion Language: A Memetic Approach

Rong Zeng; Xu Wen

Volume 6, Issue 1 , Winter and Spring 2018, , Pages 101-114

Abstract
  Categories are not invariant. This paper attempts to explore the dynamic nature of semantic category, in particular, that of fashion language, based on the cognitive theory of Dawkins’ memetics, a new theory of cultural evolution. Semantic attributes of linguistic memes decrease or proliferate ...  Read More