Document Type: Research Paper


Ferdowsi University of Mashhad, Iran


Given the significance of relativism in molding our worldview and uncovering the nature of truth, this study using the newly-developed concept of emotioncy, attempted to introduce sensory relativism as a new perspective based on which senses can relativize our understanding of the world. To espouse the theory, 24 individuals were interviewed on their experiences of phlebotomy. The results were analyzed in light of the six-level emotioncy model and five major themes were extracted. Overall, the outcomes of the study showed that, unlike the Exvolved individuals (Auditory, Visual, Kinesthetic emotioncies) who used more hedges  and had shorter talk time, distal emotion, limited vocabulary size, and more use of associations, the  Involved individuals (Inner and Arch emotioncies) employed fewer hedges and had longer talk time, proximal emotion, wider vocabulary size, and more use of analogies. The findings providing empirical support for sensory relativism, revealed that, deeper than language, senses can relativize cognition.