Reza Pishghadam; Shima Ebrahimi; Mir Abdullah Miri; Shaghayegh Shayesteh
Volume 9, Issue 3 , September 2021, , Pages 16-27
Abstract
Given the significance of people’s attitudes in shaping the dominant culture of a society, this study intends to see how people react or are emotionally aroused when they see an intelligent person (i.e., sapioemotionality), and then examine the underlying cultulinguistic reasons for different degrees ...
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Given the significance of people’s attitudes in shaping the dominant culture of a society, this study intends to see how people react or are emotionally aroused when they see an intelligent person (i.e., sapioemotionality), and then examine the underlying cultulinguistic reasons for different degrees of sapioemotionality in the Persian culture. To do so, first, a sapioemotionality scale was developed and validated using 440 individuals. For further analysis, 68 interviews were conducted and a list of Persian, knowledge-related utterances/expressions were extracted to cross-validate the quantitative findings. Structural equation modeling (SEM) and t-test were used to analyze the quantitative data, and cultuling (culture + language) analysis was employed to examine the qualitative data. The results substantiated the validity of the proposed scale, revealing that the level of sapioemotionality is dwindling in Iranian society. Cultuling analysis, confirming the low level of sapioemotionality, espoused the quantitative findings. In the end, the results were discussed, and a number of suggestions were made to shed more light on sapioemotionality.
Reza Pishghadam; Shima Ebrahimi; Ali Derakhshan
Volume 8, Issue 2 , September 2020, , Pages 17-34
Abstract
The close relationship between language and culture has been highlighted by scholars in sociology, sociolinguistics, ethnography of communication, psychology, and linguistics. They postulate that language is a tool to instantiate cultural concepts and delineate how individuals perceive the world. Regarding ...
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The close relationship between language and culture has been highlighted by scholars in sociology, sociolinguistics, ethnography of communication, psychology, and linguistics. They postulate that language is a tool to instantiate cultural concepts and delineate how individuals perceive the world. Regarding such an outstanding impetus and triggered by the conceptualization of cultulings (culture in language), language structures and expressions can manifest the overt and covert cultural patterns. Not only can the cultuling analysis of a society disclose the cultural patterns entrenched in the language, but also it can unearth the effective and defective cultural memes. To this end, our cultural model, underpinned by environmental factors, cultural, emo-sensory, and linguistic differences, can provide a robust model to analyze cultulings of a given society. Therefore, to analyze and explain the cultulings, the cultural, emotioncy, and SPEAKING models are suggested to be collectively utilized to reflect the participants’ culture. The amalgamation of these models and the underlying environmental factors can delineate people’s specific behaviors and cultulings which can culminate in euculturing.